Monday, February 25, 2008

Links of the Day

Since I read a TON of media-related blogs, I thought I'd sample up some of my favorites for you every week:

Lost Remote is talking about a new combined service between ABC and COX Cable, where you can get the latest ABC prime programs as Video-on-Demand. Luckily for local affiliates, there IS space for local ad insertions, and fast-fowarding will not be allowed This is supposed to combat the prevalence of DVRs and commercial fast-fowarding. I agree with Lost Remote, I'm not so sure this will necessarily work, but I like the creative thinking and the way the ABC network finds a way to get the local affiliates on board with this.

Terry Heaton's PoMo Blog: Direct Quote: "If you are currently employed in local media — regardless of the format — now is not the time to point fingers or make the assumption that your job or responsibilities are safe, because your company is well-run. Local media is in a full-blown business disruption, and the handwriting is on the wall — diversify your skill set for a digital world or find another line of work. Do it now while you’re still employed. There is no “us versus them,” worker versus management conspiracy. That archaic notion is foolishness, because the disruption doesn’t care whether your company is well managed or not. " If you work in media, read this, memorize this, live this.

Does the public really know about the upcoming DTV transition in February? Are broadcasters really doing a good job about educating the public? I post this particular blog simply because I really like the comments made by reader Safran.

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